Camilla van den Boom
ABOUT CAMILLA VAN DEN BOOM
Camilla van den Boom is a strategist specialising in how to lead, manage and develop organisations. She has 20+ years of experience in strategy development, strategy implementation and organisational (re)design within large domestic and international organisations. Camilla worked as a management consultant for Accenture, Andersen and Deloitte, helping clients to define new strategic frameworks, business models and organisational roadmaps. She founded the strategy consulting firm, Sturrm, an organisation that helps clients to develop new business models and business strategies by means of doing research on the future.
Camilla is a lecturer of Strategic Management and Business Model Design at TIAS School for Business and Society and at TU/e. Camilla also conducts research on how organisations and individuals can craft the future using a combination of proven management and business theories, various tools for strategic analysis and contemporary design thinking.
WHY CAMILLA was invited to TEDXEINDHOVEN
A Lightbulb Moment is not only about the idea itself, as beautiful as it might be. For a Lightbulb Moment to have an impact on people, on society, it needs more. It needs a team that knows how to craft the right environment, a team that plays by the rules, or bends or breaks the rules, as some rules aren’t rules at all but our own fears and illusions. Camilla van den Boom is a strategist, an expert in business model design and has worked with countless organisations to understand their value and move them towards the future.
WHAT CAMILLA will SPEAK ABOUT
How organisations and individuals can craft the future and convert Lightbulb Moments into practice.